ICE – ITA (Italian Trade Agency) and MIPAAF (Ministry of Agricultural, Food and Forestry), in cooperation with the Embassy of Italy and F.I.C(Federation fo Italian Chefs China Delegation) organize the special promotion project dedicated to Italian products marked DOP (Protected designation of origin), IGP (Protected Geographical Indication) and BIO (organic). The events will take place simultaneously in a numbers of selected restaurants and of selected supermarkets in Beijing .

The project includes:
A Taste of the Best Italian DOP/IGP/BIO Products
Date: 27/01/2018–04/02/2018

A 5 course menu of Italian DOP/IGP and BIO products is selected for presenting to Chinese customers the authentic Italian cuisine.
The 13 selected Italian restaurants in Beijing and their excellent certified Italian chefs from F.I.C. – Federation of Italian Chefs China Delegation, together with the Italian certified food products, will bring a wonderful experience to Chinese guests who enjoy the food.


Starter-Fondue of Asiago DOP, Red baby onion, Poached Egg, Crispy Parma Ham DOP

Soup-Creamy Pumpking, drop of Balsamico IGP, Rosemary croutons, Extra virgin Olive Oil Bio

Main Course 1-Green spinach gnocchi, Creamy Grana Padano DOP sauce, Red bell pepper powderMain Course 2-Sea bass fillet, Soave Wine DOC sauce, Potato gratin withTaleggio DOP.

Dessert-Millefoglie with Dolcetto d’alba doc Wine cream.These 13 restaurants are:Flames Gril
Address: No.8 Wangfujing East Street, Dongcheng, Beijing.

Address: No.18 Xilou Xiang. Xicheng District, Beijing.

Address: 021-022,025-026, No.27, North Road of East 3rd Ring, Chaoyang, District, Beijing.

Address: No.209, Bldg NO.E of World Trade Center, Chaoyang District, Beijing.

Address: No.39, West street of Maizi Dian, Chaoyang District, Beijing.

Address: No.5, West five street, Sanlitun, Chaoyang District, Beijing.

Address: No. 1, North street, Sanlitun, Chaoyang District, Beijing.

Scott’s Family
Address: No.4, East three street, Sanlitun, Chaoyang District, Beijing.

Address: F5, Wanke square, Jiugong, Yizhuang District, Beijing.

Address: 404-9, Baiziwan Dongli, Chaoyang District, Beijing.

La Pizza
Address: SH-1112, Bldg NO.1 of ShangduⅡ,Chaoyang District, Beijing.

La Pizza
Address: No.1119, 3.3 Bldg, Sanlitun Road, Chaoyang District, Beijing.

Address: F3, Fuli Square, Shuangjing, Chaoyang District, Beijing.

The Festival of Italian DOP/IGP/BIO Products
10 Supermatets of Jenny Lou’s (plus one store in Guangzhou)
Date: 27/01/2018-18/02/2018

Products with the lebal in Jenny Lou’s supermarkets.

The DOP/IGP/BIO products promoted this time both in restaurants and in Jenny Lou’s shops covered : ham and meat products, cheese, olive oil, vinegar, sausages, pasta, dressings and wine etc.

Supermarkets of Jenny Lou’s are:

1. No. 101, Bldg 17, Central Park International Apartments, Chaoyang District, Beijing.

2. No. 6 Sanlitun Beixiaojie, Chaoyang District, Beijing.

3. No. 0413, Bldg NO.4, Jianwai SOHO, Chaoyang District, Beijing.

4. A1 Building of Green Lake International Apartment, Chaoyang District, Beijing.

5. No.1, East Road of Lai Guangying, Chaoyang District, Beijing.

6.  No.10, Xin Dong Road, Chaoyang District, Beijing.

7.  No.8, F1 of Zong Lvquan, South Road of Chaoyang Park, Chaoyang District, Beijing.

8. No.6, Shizi Po Street, Dongcheng District. Beijing.

9. No.4, Maizi Dian Street, Chaoyang District, Beijing.

10. F2, Bldg C of Jin Haiwan, Bin Jiang East Road, Zhuhai District, Guangzhou.

This project intends to promote the Italian products marked DOP (Protected designation of origin), IGP (Protected Geographical Indication) and BIO (Organic) in China market, with the aim of increasing and spreading to the Chinese customers the knowledge of the products labeled DOP, IGP and BIO from their characteristics, quality and production chain.